SELLER ANALYTICS GUIDE
Reports & Analytics
Understand sales, orders, commissions, discounts, products sold and performance charts.
Use reports to make better pricing, inventory and rental decisions.
WHY REPORTS MATTER
Reports show how your seller business is performing.
Reports help you understand sales, order volume, commissions, discounts, product performance and trends over time.
Total Sales
Gross value of customer orders before adjustments.
Net Sales
Sales after relevant deductions and adjustments.
Orders
Number of rental or sale orders in the selected period.
Products Sold
Quantity of products sold or booked during the period.
SCREEN 1
Use the date range selector
The date range controls what data appears in the report widgets and charts.
- Use monthly reports to track short-term performance.
- Use quarterly reports for trend analysis.
- Compare seasonal periods such as wedding season, festive season or production-heavy months.
- If data is missing, check whether the selected date range has orders.
REPORT METRICS
What each metric means
Total Sales
Total sales shows the gross value generated from orders in the selected date range.
Marketplace Commission
Commission indicates the platform fee applied to seller orders where applicable.
Net Sales
Net sales helps you understand actual performance after deductions and adjustments.
Orders
Shows how many customer orders were placed in the selected period.
Products Sold
Shows how many products were sold or booked during the selected period.
Discounts
Discount metrics help you understand promotions and how they affect earnings.
CHARTS
Read performance visually
Charts help you quickly spot trends, weak periods and growth opportunities.
Net Sales Chart
Use this chart to see revenue movement across days or weeks.
- Look for growth patterns.
- Identify weak sales periods.
- Compare campaigns or seasonal changes.
Orders Chart
Use this chart to track order volume and demand.
- High orders with low net sales may mean low pricing.
- Low orders may indicate weak listings or low visibility.
- Rental spikes may follow events, shoots or wedding season.
HOW TO INTERPRET
Use reports to make decisions
- If products get views but no orders, improve images and descriptions.
- If orders are high but earnings are low, review pricing and commission.
- If cancellations rise, check inventory and availability accuracy.
- If seasonal demand rises, upload more relevant products early.
WHAT TO DO WITH REPORTS
Turn analytics into action
Improve Listings
Update images, titles, tags and descriptions for weak products.
Adjust Pricing
Raise or lower prices based on demand and conversion.
Manage Inventory
Restock, pause unavailable items or add more high-demand products.
Plan Seasons
Prepare wedding, festive, film and event inventory before demand peaks.
SUPPORT CHECKLIST
What to send support for report issues
- Seller store name
- Date range selected
- Screenshot of the report
- Metric that looks incorrect
- Order ID if related to a specific order
- Expected value vs displayed value
REPORTS FAQS
Common Questions
Charts may be empty if there are no orders in the selected date range or if filters are too narrow.
Total sales is gross order value. Net sales may reflect commissions, discounts, refunds or adjustments.
Marketplace commission is shown separately so sellers can understand platform deductions and final earnings.
Check reports weekly for normal sellers and daily during high-volume seasons, campaigns or production-heavy periods.
Contact support with seller store name, date range, screenshot, order ID if applicable and the expected value.
SELLER INSIGHTS
Use reports to grow smarter.
Review sales, orders, commissions and product performance regularly.